The challenge
Create a welcoming café identity that feels familiar across a phone screen, a cup and a counter.
Formbright Lab / Café / Concept experience
sunday
Good mornings start here.
The brief
A sunlit neighbourhood café concept with an easy rhythm and a recognisable everyday identity.
Self-initiated concept. No real restaurant location or client relationship is claimed.
The strategy
Combine natural morning light with an approachable wordmark and a flexible social system.
Visual direction
Cream, coffee brown, soft green and light editorial layouts.
The outcome
A connected creative direction across the restaurant’s guest touchpoints. This concept explores design possibilities; no commercial results are claimed.
Let’s make something people remember.
YOUR BUSINESS
DESERVES TO
STAND OUT.
Let’s make it bright.
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